[BITList] Ferrari in india

[John Feltham]

Sunday, December 11, 2011

     Ferrari tome costliest ever

     Italian automobile manufacturer Ferrari recently unveiled its official
biography The Ferrari Official Opus, the diamond-encrusted volume is priced
at $250,000 (approx Rs 1.3 crore), making it the costliest book to be sold
in India.

     The book, of which only 4,100 copies have been printed, weighs 37 kg.
The book was released at the Ferrari showroom in the capital, the company
announced. The cover bears the logo of a diamond-studded prancing horse. The
book has been personally signed by Ferrari F1 world champions, racing
legends and current F1 drivers.

     Antonio Ghini, Ferrari's longstanding communications director and
editor-in-chief of The Ferrari Official Magazine was the creative advisor of
the book, which was edited and designed by a team led by Ezster Karpati.

     The book has brought together articles by some of the finest
auto-sports writers, photographers and illustrators, the statement said. The
contributors include legendary portrait photographer Rankin, Enzo Ferrari's
biographer Leo Turrini, famous Ferrari designer Mauro Forgheiri, design guru
Stephen Bayley and world champions like Niki Lauda, Michael Schumacher and
Fernando Alonso. - IANS

     http://www.tribuneindia.com/2011/20111211/spectrum/book7.htm
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