[BITList] The Goldberg Brothers..

franka franka at iinet.net.au
Tue Aug 28 10:47:06 BST 2012




    */Did you know/**
    The Goldberg Brothers - The Inventors of the Automobile Air Conditioner
    **
    Here's a little fact for automotive buffs or just to dazzle your
    friends.

    **The four Goldberg brothers, Lowell, Norman, Hiram, and Max,
    invented and developed the first automobile air-conditioner. On July
    17, 1946, the temperature in**Detroit was 97 degrees. **

    The four brothers walked into old man Henry Ford's office and
    sweet-talked his secretary into telling him that four gentlemen were
    there with the most exciting innovation in the auto industry since
    the electric starter.

    Henry was curious and invited them into his office. *

    *They refused and instead asked that he come out to**the parking lot
    to their car. **
    **
    They persuaded him to get into the car, which was about 130 degrees,
    turned on the air conditioner, and cooled the car off immediately. **

    The old man got very excited and invited them back **to the office,
    where he offered them $3 million for the patent. **
    **
    The brothers refused, saying they would settle for $2 million, but
    they wanted the recognition by having a label, 'The Goldberg
    Air-Conditioner,' on the dashboard of each car in which it was
    installed. **
    **
    Now old man Ford was more than just a little anti-Semitic, and there
    was no way he was going to put the Goldberg's name on two million
    Fords.. **
    **
    They haggled back and forth for about two hours and finally agreed
    on $4 million and that just their first names would be shown. **
    *
    *And so to this day, all Ford air conditioners show -- *
    *Lo, Norm, Hi, and Max -- on the controls. **

    Control yourself !!!
    *
    *Just forward it on**.*






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